I created a logo for Leticia Tavares, founder of Hospitality Vitae, to highlight the personality and purpose behind her brand. The pineapple is a symbol of welcome, friendship, and hospitality. I added texture to the pineapple to add more depth and dimension to the pineapple. The flowers were added as a decorative touch, since good hospitality requires one to focus on all the little details.

My sister and I created our stationery brand claudia x greta. We wanted to have a strong female as part of our branding and thought a woman facing forward was a sign of power and confidence. We added a flower crown as a touch of femininity. The flowers are red to symbolize strength, passion, and determination. Finally, we chose a faceless woman so any woman seeing our logo could feel identified with it.